- On the dayAppointment completed
You mark it in your diary.
- 2 hours laterReview request
By email, in both plans.
- 5 weeks later, or your chosen delayInvitation to come back
By email and text, with Serenity.
When and how is a follow-up sent?
Switch follow-ups on in Retention → Follow-ups, then choose the delay. By default, the follow-up is sent 5 weeks after the appointment. You can set a delay from 1 to 26 weeks, with a different delay for each service if you wish. Follow-ups go out automatically by email and by text, between 10 am and 7 pm, except on Sundays and public holidays. The email has a button that lets your client book directly on your page. If your client has already booked again in the meantime, no follow-up is sent.
What your client receives
Your client receives an email in your name, inviting them to book again. It shows the time since their last service and can include a short personal message. You can customise the email’s greeting and the text message, with the client’s first name, the service name and your name.
Your client stays free to choose
When booking, your client can choose to receive your invitations to book again by ticking the “Receive news from…” box. They can also untick it at any time. Every email has a one-click unsubscribe link, and every text can be stopped by replying STOP. Declining these invitations never prevents them from booking again. They also keep receiving emails about their appointments.